The traditional Thanksgiving-adjacent buying season definitely retains us on our toes (or fingers digging into our wallets, fairly). There’s Black Friday, characterised by slashing costs, ample massive field gross sales, and maybe a little bit of extra. There’s Cyber Monday, which mainly equates to the identical factor simply all executed just about. Then there’s Giving Tuesday, which is about utilizing your cash in a completely completely different method, one by which we love round right here: On Giving Tuesday, people and firms are inspired to donate to causes pricey to them.
Nestled in there’s one other day we extremely approve of: Small Companies Saturday. The day encourages buying at native spots, thereby investing your a refund into your group. It’s additionally often an effective way to get out-and-about, meet new folks in your space, and uncover new shops
This yr, I don’t assume we have to remind you, appears completely different; As we proceed to cope with COVID-19, we’re all inspired to remain residence. It’s a bitter irony that has come up repeatedly over the previous a number of months: At a time the place it’s by no means been extra very important to place a refund into the group and store small, it’s by no means been more durable—particularly when buying on-line at massive retailers is simply so handy. However a current report discovered that within the first COVID surge, small companies misplaced a reported 40% revenue—much more upsetting, 40% of small companies closed nationwide.
And given our current numbers, it does appear we’re probably heading again into the same state of affairs.
So for this yr’s Small Enterprise Saturday, we encourage you to take the additional step and work out how one can help small companies in your space. Right here, some tricks to get you began.